Melbourne rapper and producer Kush K is calling out loyalty shifts, broken ties and self-made independence on his new track “Winning.” The song arrives with a cinematic music video that blends high-end visuals, fashion-forward styling and raw emotion.

“Winning” highlights Kush K’s ability to combine hard-hitting bars with smooth flows over a beat that commands attention without overdoing it. The track is all about loyalty, power, and staying true to yourself in a competitive industry. Kush’s voice carries the weight of experience, making it clear he’s learned to navigate the music world on his own terms.

Beyond the music, Kush K’s story is just as impressive. He’s the founder of TheHotBox Studio and Type Shit Records in Melbourne, where he’s been building his career independently. From production to mixing, Kush handles every step of the process, showing why he’s more than just a rapper — he’s a complete artist and entrepreneur. His hustle is the backbone of his sound, giving him the freedom to create without limits.

For those watching the Melbourne scene and beyond, Kush K’s “Winning” is a track and an artist to keep on your radar.