Canada Dry and French Montana have just announced their new partnership. To coincide with the deal, the soft drink brand and rapper release their ad, “Big Comfy”.
Directed by James Larese and scored by Harry Fraud, the spoof music video stars Montana as an infomercial actor advertising green fur slippers before transitioning French’s Friday night at the crib with his girlfriend and his Canada Dry Ginger Ale.
“It’s been so legendary to bring my creative vision to life in this collaboration with Canada Dry,” said French Montana. “A night in wouldn’t be the same without a comfy robe, slippers, and Canada Dry Ginger Ale by my side…that’s what we call a MONTANA PARTY.”
“Canada Dry has been a fan favorite for years, and the brand’s continuous growth is a testament to that”, added Derek Dabrowski, VP, Brand Marketing. “The collaboration with French Montana will remind audiences everywhere the joys of staying in and finding comfort by unwinding with Canada Dry.”